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Social Commerce (or Interactive Commerce) is a philosophy toward online shopping that humanizes the robotic online shopping experience, applying insights and design approaches that have been more traditionally associated with gaming, social media, or entertainment platforms. We deep dive into this topic with success stories, models and key takeaways for this rapidly evolving sector and is going to be the defining experience of commerce this decade.
We don’t have to wait till 2030 to see the effects of water shortage. In the last couple of years between Cape Town in 2018 and Chennai in 2019 we have come close to experiencing what this world feels like as water begins to dry up and we can assure you this is not a life you want. Why wait for Day Zero to give us a wakeup call? Let’s talk about what we can do fix it.
rt @karthikobserves: delighted to partner with @iithyderabad in developing long term solutions for food loss reduction. dr @mudrika26 and h…
rt @BKartRed: who said sheer tenacity of execution and audacity of dreams doesn’t bag believers.... here’s wishing many more milestones an…
rt @nitiaayog: .@WayCoolFoods takes a tech-enabled end-to-end supply chain approach, utilising #ai and ml. their operation has spread acros…
rt @YourStoryCo: #dunzo, the hyperlocal delivery platform has raised $40 million in series e funding led by google, lightbox, evolvence, ha…
rt @hchawlah: the real freedom you can gift yourself is the freedom to screw up, to make mistakes, to get embarrassed and then to brush it…
If you’re building something fascinating here, we’d be keen to chat further. Here’s our detailed analysis on this… https://t.co/r8YjtOKFdY
We believe Social Commerce is a rapidly evolving sector and is going to be the defining experience of commerce this… https://t.co/vTRPOeY7Uk
to replicate the group buying model like @PinduoduoInc in india, we need to have strong pillars to build the busi… https://t.co/cebxo3mchk
Content leading to commerce is interesting, but still nascent in India. Most of the companies in this space are try… https://t.co/XwcbjUbMsq
In the reselling model, the major moats are to have good seller retention, be well-capitalized, have exclusivity of… https://t.co/edeNjoT0bu
Propelled by the exit of TikTok, access to cheap mobile data powered by Jio, and the availability of budget smartphones has created an ever-expanding whitespace of these ‘Bharat’ users. This has resulted in a fascinating battle of video content being fought between upstarts and new offerings by incumbent Indian media / digital content companies. Instead of trying to predict a winner, we’re going to unbundle what it takes to build a brilliant company in the short-form video app space.
Going omni-channel is especially useful for brands with an only physical presence. This is especially relevant in India. As the country went under lockdown, there was also a race to pivot to a digital offering. Who would be the first one to offer the best quality product? We feel the ability to expand and have roots in an omni-channel distribution space would be an important yardstick to measure the company’s success in the fitness industry.
Franchising revolves around duplicating the franchisor’s business blueprint across different locations. This means that as a franchisor, you need far less capital with which to expand and your risk is largely limited to the capital you invest in developing your franchise. This investment is often less than the cost of opening one additional company-owned location. As industries are forced to take a step back and contemplate their business models, what will the future of franchising look like?