Sandeep Murthy
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Tanvi Bhalinge
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31st May 2020
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Atharva Purandare
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Social Commerce (or Interactive Commerce) is a philosophy toward online shopping that humanizes the robotic online shopping experience, applying insights and design approaches that have been more traditionally associated with gaming, social media, or entertainment platforms. We deep dive into this topic with success stories, models and key takeaways for this rapidly evolving sector and is going to be the defining experience of commerce this decade.
This quarter was rather eventful. We grew a lot more comfortable living and working in the midst of a pandemic. COVID provided us with a new lens to look at some sectors. We deep-dove into some of the major trends in the Indian startup ecosystem and consequently met some promising, relevant startups.
rt @hchawlah: the real freedom you can gift yourself is the freedom to screw up, to make mistakes, to get embarrassed and then to brush it…
If you’re building something fascinating here, we’d be keen to chat further. Here’s our detailed analysis on this… https://t.co/r8YjtOKFdY
We believe Social Commerce is a rapidly evolving sector and is going to be the defining experience of commerce this… https://t.co/vTRPOeY7Uk
to replicate the group buying model like @PinduoduoInc in india, we need to have strong pillars to build the busi… https://t.co/cebxo3mchk
Content leading to commerce is interesting, but still nascent in India. Most of the companies in this space are try… https://t.co/XwcbjUbMsq
In the reselling model, the major moats are to have good seller retention, be well-capitalized, have exclusivity of… https://t.co/edeNjoT0bu
Despite the different approaches, all of them displayed some common characteristics. Most of the companies here are… https://t.co/7Evj1dPYNH
To address this glaring whitespace, we have observed 🧑💻 a wide diversity of successful business models have risen… https://t.co/XNrH2B61hP
We believe the emerging new platforms need to build for this new generation of Internet users. They are averse to E… https://t.co/H5iu36KWfL
rising internet accessibility(courtesy: @reliancejio) has given birth to a new generation of internet users whose f… https://t.co/ur0ev1fwpf
We don’t have to wait till 2030 to see the effects of water shortage. In the last couple of years between Cape Town in 2018 and Chennai in 2019 we have come close to experiencing what this world feels like as water begins to dry up and we can assure you this is not a life you want. Why wait for Day Zero to give us a wakeup call? Let’s talk about what we can do fix it.
Propelled by the exit of TikTok, access to cheap mobile data powered by Jio, and the availability of budget smartphones has created an ever-expanding whitespace of these ‘Bharat’ users. This has resulted in a fascinating battle of video content being fought between upstarts and new offerings by incumbent Indian media / digital content companies. Instead of trying to predict a winner, we’re going to unbundle what it takes to build a brilliant company in the short-form video app space.
Given the various inefficiencies that exist in India there is an opportunity for businesses to address customer needs through a range from pure tech models to tech enabled models where they own the creation of the product but use technology in aspects of either production, distribution or customer acquisition.