This is now the fourth year I’m writing my predictions for Tech in Asia. I’m more excited about this coming year than I’ve been about any of the last few years has tech is finally reached a tipping point.
As tech flattens the world, brands have the ability to directly connect with consumers. Born on the internet and made big by digitally native millennials, these brands challenge big industry business models across the world.
It’s not the size of the Indian market but the immensity of the aspiration across income levels that businesses need to take into account. Products that deliver aspiration at value bargains is where the game gets exciting.